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Get yourself fit for business!
Discover how to build a business with an infinite capacity to attract new clients and referrals at Adviser Innovation's hands-on digital marketing boot camp. This one-day interactive session – exclusively created for financial advisers – will give you the tools you need to execute and grow your own low-cost, high-return digital marketing strategy.
WHY SHOULD I ATTEND?
The intensive one-day boot camp will show you how to:
Kick start your own digital marketing strategy
Ramp up referrals via social media and the web – NOW
Create digital marketing strategies to keep you ahead of the pack
Generate a flood of new leads for virtually NO COST
Build stronger, warmer relationships with existing clients
WHO SHOULD ATTEND?
This is an essential event for all advisers, marketing and support staff that want to accelerate business growth through effective digital marketing. Learn how to use the right the tools to make an impact today.
TICKETS ARE STRICTLY LIMITED!
GET IN QUICK TO SECURE YOUR TICKET TODAY!
Event Details
8:15am Arrival
8:40am Conference commence
5:00pm Conference close
SYDNEY
Thursday 18 February 2016
Dockside Darling Harbour
Click here for event details
MELBOURNE
Friday 19 February 2016
Zinc Federation Square
Click here for event details
CPD & CPE HOURS
6 CPD HOURS FOR FPA MEMBERS
6 CPE HOURS FOR IPA MEMBERS
Speakers

James Parnwell, Director, The Online Co
James Parnwell is an Online Marketing Consultant, Google Adword Expert, On Page SEO Expert and Facebook Marketing Specialist. Having completed his degree in Marketing 1996 he has since launched and run several businesses. His primary passion is helping Small Business and Start Ups grow their business seeing Return On Investment for all money spent in the area of AdWords and SEO. Online Marketing became his primary focus in 2009. The uniqueness of his fascination with Online Marketing compared with traditional marketing is the ability for transparency. Online Marketing methods allow you to track how a campaign has performed and ultimately relate the dollars invested with the dollars returned. He grows his consulting business by showing his clients proven results. The inevitable result is that they talk about their successes and he gets new clients from friends and family of existing clients. His business is built around relationships. Relationships with Google and Facebook as well as relationships with clients and staff. He is a Google Badged Partner and also has strong connections with Facebook. This enables him to deliver Best Practice to his clients.
Adam Franklin, Founder, Bluewire Media
Adam Franklin is the author of Web Marketing That Works. He is also the host of a top-rating iTunes podcast, an international social media speaker and the marketing manager of Bluewire Media – the web marketing firm he co-founded in 2005. Adam’s Bluewire Media blog has been named as one of Australia’s Best Business Blogs for four years. He has also written for The Australian, Sydney Morning Herald, Smart Company, StartupSmart and dozens of widely read blogs. He has been interviewed on 2UE and ABC radio, and has been a guest on many popular podcasts. Adam co-created the free Web Strategy Planning Template which has been seen by hundreds of thousands of marketers worldwide, and his weekly ‘Bluewire News’ email goes out to over 10,000 readers. Adam has featured on Smart Company’s Hot 30 Under 30 and the Dynamic Business 2010 Young Guns lists of young entrepreneurs.
Tim Reid, Host, Small Business Big Marketing Show
Tim Reid is founder and host of Australia and New Zealand’s number one business and marketing podcast – Small Business Big Marketing Show. Having launched his hit program six years ago, it now ranks on iTunes above the Australian Stock Exchange, Alan Jones, Apple’s own podcast and even outranks Harvard Business School as the number one business podcast. Tim has built a global audience of motivated business owners in 110 countries, and is soon to be a published author. For the past seven years Tim’s been successfully running his own marketing business, prior to which he was the marketing manager for Flight Centre. He also spent 10 years working in Australia’s largest advertising agency looking after the advertising needs of Gillette, AXA, Yellow Pages and Dulux. Tim travels the world (having spoken in eight countries in the past 12 months) showing business owners and marketers how to implement modern marketing methods – gaining success and increasing profits, without spending a fortune. He believes there’s never been a better time to market your business. Ever!
Phil Thompson, Director & Financial Adviser, Thompson Financial Services
Phil Thompson is a young driven entrepreneur who constantly provides high quality financial solutions for his clients. Prior to working in Financial Services Phil was one of Australia’s best performing acrobats which lead him to perform throughout Australia and the World. Phil became the best at what he did due to smart goal setting (short and long term), a disciplined approach, hard work, self belief and great coaching, all of which are things Phil uses with his clients and to run his business everyday. Everyday he tells his two girls that ‘they can change the world,’ and this is carried over in his passion for purchasing and investing ethically. Outside of work Phil likes to play golf, cricket, squash and loves to spend time with his beautiful wife Kate and his two wonderful girls, Lila & Willow
Jenny Brown, CEO & Founder, JBS Financial Strategists
Jenny is the CEO and Founder of JBS Financial Strategists in Melbourne specialising in SMSFs and personal risk insurance. She’s the Association of Financial Advisers National Vice President and the 2013 AFA Adviser of the Year. She’s highly qualified holding Fellow of Chartered Financial Practitioners (FChFP), SMSF Specialist Adviser (SSA), CFP and Dip FP. With 23 years’ experience as an adviser, her business is about building relationships, which backed by a lively and dedicated team has enabled her to grow JBS into the thriving and progressive practice it is today. Her great passions are social media and networking, but she’s equally driven to help women in business and sits on several business advisory boards
Corey Wastle, Co-founder & Financial Adviser, Verse Wealth
Corey is a Financial Adviser and Co-founder at Verse Wealth, a Melbourne based financial advisory firm. From learning to save at a young age and borrowing to invest by his teens, Corey was drawn to financial advice. He’s committed to and passionate about helping people achieve their individual ambitions through personalised and transparent financial advice. His firm Verse Wealth, is focussed on providing comprehensive and holistic advice as part of an innovation and remarkable client experience. Verse Wealth have embedded social media into many aspects of business from the Verse client experience to marketing, branding and building referral partnerships. Their social tools of choice are LinkedIn, Facebook, Twitter and Periscope as well as recording monthly podcasts. Corey is a Certified Financial Planner and a Finalist in the 2015 AFA Rising Star Award.
Christine Dang, Coach, Wealth Enhancer
Christine is a coach at Wealth Enhancers and has over five years’ experience in the financial advice industry, with a broad experience in client services, para planning and advice. As a coach, she plays a key role in helping them identify their goals and tie in their personal finances to achieve them. Her target market is Gen Y so ensuring that she uses all social media platforms to allow people to contact her is an important part of business.Partners
Event Partner
ANZ Wealth is a specialist division of ANZ that delivers a range of insurance, superannuation and investment solutions through award-winning brands, including OnePath.
We believe quality financial advice is crucial to helping Australians achieve their life goals. Our range of wealth solutions is designed to support your advice strategies – making it easier for you to find the solution that best suits your clients’ needs.
At ANZ we value and appreciate our financial adviser partnerships, customers and the communities we operate in. We are committed to acting with the highest standards and to meeting our corporate responsibilities. ANZ has a strong involvement in the community, leading the way with programs targeting financial literacy, indigenous inclusion, the environment, volunteering and sponsorship.
ANZ actively participates in forums looking at regulatory and industry change. We also regularly review and conduct research to ensure we are attuned to changing adviser, customer and market needs.
Gold Sponsors
Connection Engine was built with a simple purpose: help more Australians connect with professional advice. Connection Engine makes it easy for accountants, advisers, brokers and legal professionals to collaborate, share data and solve problems. With simple, powerful workflow management and an intuitive white label health check called “My Financial Fitness” advisers can put their best foot forward with a low cost, flexible Connection Engine.
Advant Group is the leading provider of marketing and client communication solutions to the Australian Financial Services industry. With 10 years experience in providing communication solutions to advisers, we know your business and how best to communicate with your clients. Advant Plus is a platform developed to address the growing need for advisers to easily, quickly and cost-effectively position themselves as subject matter experts and maintain a regular touch point with their clients.
News

A new world approach to referral partnerships
September 4, 2015
There is a right and a wrong way to embrace technology – make sure that you only use technology that helps build your business.Read More

Increase referrals to navigate reform
August 25, 2015
Get ahead of the curve. Increase your customer referrals and sales through the new tool Connective Engine which helps advisers build and maintain their professional referral network!Read More

Social media boosts profits and productivity
August 20, 2015
Businesses that effectively embrace multiple social media platforms significantly outperform other firms within the industry. How is your social media working for you?Read More
Contact
General and registration enquiries
Craig Lynch
Phone: 02 8045 2020
Email: Craig.Lynch@sterlingpublishing.com.au
Sponsorship enquiries
John Briggs – National sales manager
Phone: 02 8045 2010
Email: john.briggs@sterlingpublishing.com.au
Charles Holland – Account manager
Phone: 02 8045 2069
Email: charles.holland@sterlingpublishing.com.au
Speaker and agenda enquiries
Jennifer Hardy – Senior Event Producer
Phone: 02 8045 2067
Email: jennifer.hardy@sterlingpublishing.com.au
Register Now
Early bird tickets on sale now! Hurry, early bird tickets are limited per state!
BOOT CAMP 2015-2016 TICKET PRICING:
Single adviser registration - $195 ex GST Early Bird until sold out (Standard rate $295 ex GST)
Double adviser registration - $350 ex GST (Standard rate $390 ex GST)
Triple adviser registration - $525 ex GST (Standard rate $585 ex GST)
Product Provider / non-adviser - $425 ex GST (Standard rate $495 ex GST)